Q。 我怎么知道我有一个好的商业创意？
一个。 Evaluate the potential for success: Be clear about what problem or pain your product or service solves, who will buy it, how you will market to them and if you can make money at it. Watch SCORE’s video series on building a business model canvas and then write your own using our downloadable template.
Q。 我有一个商业点子。 我从哪里开始呢？
一个。 参加SBDC StartSmart课程。 想要更多的课程？ Attend the 5 week SCORE Simple Steps workshop for a hands on experience with your business. Link to register for classes is on our home page
Q。 如何选择企业名称？
一个。 头脑风暴能代表你和你的产品的商业名称。 Pick a name that speaks to your target audience. Then, check the availability and reserve it for ($22) with the State of Utah.
Q。 我需要商业计划吗？我该怎么写？
一个。 Yes, a business plan will assist you in organizing business details and provide a
road map to follow as you get started. (NOTE: lenders require a business plan with
realistic cash flow projections)
The first step to writing your business plan is understanding the business climate
and potential by researching your market, industry and competition. Succinctly write
8-10 pages in 3rd person, clearly describing the aspects of business that show potential
for success. Meet with our business consultant for help starting, reviewing, and editing
your business plan. There is also a business plan template on our resources page for
download.
Q。 创业最大的挑战是什么？我该如何克服它们？
一个。 Biggest challenges are adequate funding, work / time constraints, impact of living without benefits and compensation, support, and courage to do it. You can overcome these challenges by finding unique ways to reduce startup expenses, find funding and coordinating commitments.
Q。 大多数新企业主犯的错误是什么？
一个。 没有学习和获取免费的有用资源。 There are many resources in place to help small business owners and entrepreneurs, the SBDC only being one of them. 其他 common mistakes include: taking on too many products, being unclear about your uniqueness, and ineffective marketing.
Q。 我如何在犹他州创建一个合法的企业？
一个。 在犹他州公司注册你的公司。
Q。 我如何开始一个非营利组织？
一个。 Determine your unique way to support a worthy cause, register as a Utah nonprofit
corporation, then file with the IRS for tax exempt status. Build a great board of
directors who can help fundraise. (NOTE: Run it just like a well-funded business,
but successfully do good with all revenue.)
UtahNonProfits.org
Q。 创业要花多少钱？
一个。 Research what you need to purchase to get started, include state registration ($22-$70) and city business licensing fees. Additionally, calculate what it will cost to operate until you start making a profit, including cost of goods, and fixed expenses.
Q。 我从哪里得到创业的资金？
一个。 通过自己付费来“引导”。 If not possible, look at other sources close to you such as family or friends. 最后，看看贷款、投资或其他选择。 （注意：了解你的银行/信用社，并考虑小额贷款）
Q。 是否为女企业主提供补助？
一个。 Yes, we suggest you search for grants and competitions in specific industries or
your immediate community. 也请参阅犹他州妇女商业中心了解更多信息。 https://wbcutah.com/
Zion’s Bank – Smart Women Grants
Business Owners’ Idea Cafe Grants
Q。 我怎么定价？
一个。 Discover what the perceived value of the product or service is or should be to the target audience. 确保有利润空间。 (NOTE: If customers comment on your wonderfully low prices, raise them until they are content with value vs. price)
Q。 我如何更好地管理我的现金流？
一个。 Look ahead and avoid cash shortages and maximize opportunities to earn more, spend less or both. 估计未来的销售和费用，调整市场计划的影响。
Q。 我如何提高价格？
一个。 提高价格以及不增加成本的附加价值/产品。 定期提高价格，并提前通知客户。
Q。 我如何为扩张提供资金？
一个。 If business savings are not available, consider friends and family, and utilize your banker, vendors, government programs and/or crowdfunding.
Q。 我的生意需要一个网站吗？
一个。It’s important to have some sort of online presence where clients and potential clients can learn about your business, whether that be through a website or social media.
如果你打算在网上销售，你绝对需要一个用户友好的网站。 Make sure you have an online location that is accessible and helpful to your target audience to maximize sales. 网站可以是一个简单的方式来获得曝光和访问24/7。 Remember that a website needs 搜索 Engine Optimization and that social media is driving website traffic.
Q。 通过社交媒体进行营销就足够了吗？
一个。 Social media marketing is a very effective way to interact with and engage your target audience, and drive sales. However, a successful marketing strategy includes a diverse range of ways to market and promote your company. Consider best ways to interact with and remind your target audience that you exist. The SBDC provides a marketing class to help anyone be more effective, please check on home page for more details.
Q。 我如何确定我的目标受众？
一个。 Determine the group of people or organizations with the problem or need your product or service solves. 尽可能多地了解这个群体。 This will help you determine pricing, and how to market to them most effectively.
人口统计：性别、年龄、婚姻状况、地理位置、教育程度等。 Psychographics: Lifestyle, habits, passions, preferences etc.
Q。 什么是市场调查，我该怎么做？
一个。 Market research is the process of gathering and analyzing information in order to assess the viability of your business. You can access published research data and perform focus groups, surveys and product testing. 开始的好地方包括：
Q。 我如何在我的生意上工作，而不仅仅是在生意上？
一个。 招募合适的人，委派日常工作。 Step away and strategize how to grow your business! This will help you be effective and thorough.
Q。 我如何招募和留住优秀的员工？
一个。 寻找与你的公司文化相匹配的人才，并付给他们丰厚的薪水。 Create an employee-first philosophy and implement flexibility to accommodate their personal lives. 的确是一个寻找员工的好网站。
Q。 作为企业主，我该如何管理我的时间？
一个。 计划和优先级，使用工具来提高效率。
Q。 我如何创建一个有效的顾问委员会？
一个。 根据需要建立一个名册，然后招聘专业知识和观点的多样性。
Q。 我是否需要投保工伤赔偿？
一个。 Utah law requires all businesses that hire employees to obtain a workers’ compensation policy. For workers’ compensation purposes, an “employee” is anyone, including a contractor, subcontractor or contractor laborer, who works for an employer in providing the goods or services of a business.
要获得报价，请访问wcf.com。 If you have questions, please call WCF 保险 at 877-319-2348.
Q。 我怎样才能找到一个好的导师呢？
一个。 找到那些有符合你需求的专业。 Here at the SBDC we offer free consultations with Certified Business Analysts, who have expertise in several different fields. 只需在我们的主页上点击“注册”即可设置预约。 Determine your need(s) and make friends with and ask other owners who have had success in that area.
Q。 我如何找到其他企业主？
一个。 Ask acquaintances for introductions and take advantage of opportunities to meet and talk to new people, especially at place or groups that business ownership gravitate to. There are several business and marketing events around Utah, which offer great opportunities to meet with other small business owners and entrepreneurs.
Q。 我如何建立联系和战略关系？
一个。 确定哪个战略伙伴关系可能会加速你的业务。 Arrange for an introduction and get to know them. Build a good rapport then share your clear idea and the mutual benefits for both organizations.
Q。 什么样的书对我的生意有帮助？
Q。 我如何平衡我的生活和工作？
一个。 Equal balance is not possible, but take care of yourself first, ensure support in your business and in your family, use technology to save time, prioritize and set boundaries.
Q。 我如何保护我的创意？
一个。 要么通过商业秘密，要么通过专利。
Trade Secrets: You internally safeguard your unique design or process from being shared outside of the company.
Patent: You publicly share with and receive authorization from the U.S. Patent and Trademark Office to exclusive make, use, or sell an invention.
Q。 什么是产品责任保险？
一个。 Product liability insurance helps to protect businesses throughout the supply chain if a product you sold or produced leads to property damage or bodily injury, including illness or death.
Q。 为什么要投保产品责任保险？
一个。 Under the definition of "Strict Liability," a person who is injured by a product may be entitled to compensation for their injuries without showing that the manufacturer or seller of the product was actually negligent. You can be exposed to a product liability claim if your business operations include:
Q。 产品责任如何影响你？
一个。 If you're a supplier, manufacturer, distributor, importer, wholesaler, or retailer of a product, you face the same risks as everyone else in the supply chain. One claim could cost you hundreds of thousands in expenses, halt business operations, lead to product recalls, disrupt business relationships, and damage your reputation.
